Overseas Corporations

Introducing KGC’s overseas corporations which help us reach out to the world.

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Overseas corporation China

The Chinese subsidiary have established sales offices in each region and carries out marketing that matches regional characteristics to provide products and services matching its customers. It continues to launch and renew its products to meet the diverse needs of Chinese consumers, fostering the hit products ChangKwanJang. It also carries out activities including but not limited to traditional channels such as Chinese medicine and over the counter pharmaceuticals by entering new distribution channels such as online and high-end markets.

Date of entry
2009
Location
Changning, Shanghai
Major achievements

- 2019 Awarded by the Minister of Trade, Industry and Energy (KOTRA; December)

- 2021 Won the Fast Growth Award (Kyung Dong e-commerce platform)

- 2021 Launched "Honggyo" (Red Ginseng) brand and rolled out relevant products through strategic collaboration with Dong E E Jiao

- 2021 Selected as an excellent health product company with authentic products by a Chinese daily newspaper

Major Activity

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  • 2020~2021 Donated ginseng products to medical personnel during the COVID-19 pandemic
    2021 Collaboration with e-commerce platform Tmall for Health Brand Day campaign
    2022 Opened the first BS store in Xinjiang Uygur Autonomous Region (expansion into Northwest Chinese market)
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Main products

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CheongKwanJang

Ginseng roots

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CheongKwanJang

Korean Red Ginseng Extract

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CheongKwanJang

Korean Red Ginseng Tablets

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CheongKwanJang

Korean Red Ginseng Won Drink

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CheongKwanJang

Korean Red Ginseng Pomegranate Drink

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CheongKwanJang

Korean Red Ginseng and Dongeejiao

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CheongKwanJang

Red Ginseng Gegen GABA Drink

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CheongKwanJang

Red Ginseng Extract Drink

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Overseas corporationJilin Hanzheng Ginseng Co., Ltd.

Established a local production base in China that provides specialized local products and services to Chinese consumers for the development and manufacturing of various products made with the know-how of CheongKwanJang that goes back 120 years.

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Overseas corporationTaiwan

Since the establishment of a Taiwan branch in 2003 and a full subsidiary in 2009, we have been expanding our overseas business to achieve both the “global comprehensive health company” and more healthy lives for Taiwanese consumers. To secure localized future growth engines, we are developing a Chinese medicine brand mall, store franchise business, and expanding the online mall for market segmentation to promote business unit expansion.

Date of entry
2009
Location
Taipei, Taiwan
Major achievements

- 2021 Taiwan CheongKwanJang sales surpass 40 billion won

Major Activity

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  • 2003 Opening of first direct sales store in Taiwan (Zhongxiao branch)
    2011 Launch of Corporate online shopping mall
    2017 Road-show for strategic product “Red Ginseng Extract Everytime” (Extract stick)
    2017 Expand to Convenience distribution channel
    2019 Female model selection and implementation of digital advertising
    2022 New Product Launching('Hong-Ryuck Cho-In')
    ~2022 Marketing activities by utilizing global model
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Main products

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CheongKwanJang

Korean Red Ginseng Extract Everytime/PLUS

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CheongKwanJang

Hwal-Sam 28D/PLUS

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Good Base

Korean Red Ginseng & Pomegranate Sticks

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Good Base

Korean Red Ginseng & Aronia

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CheongKwanJang

Korean Red Ginseng Extract Plus

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Overseas corporation USA

The US Korean Red Ginseng Corporation is expanding through its affiliate businesses by using the various online and offline channels that include Amazon, Costco, and Natural Market. We continuously strive to go beyond CheongKwanJang’s global No.1 ginseng brand to achieve the title as the worldwide comprehensive health company.

Date of entry
2002
Location
California, United States
Major achievements

- 2009 Established US corporation (from overseas branch office into a corporation)

Major Activity

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  • 2012 Opening of Café & Ginseng for CheongKwanJang in New York
    2013 Launching of US franchise business
    2014 Enter Costco's sales channel
    2021 Opening of Ginseng Museum Cafe in New York
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Main products

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CheongKwanJang

Korean Red Ginseng Extract

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CheongKwanJang

Korean Red Ginseng Extract Everytime

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CheongKwanJang

Hong Sam Won/PLUS

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CheongKwanJang

Cheon Nok Extract

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CheongKwanJang

Korean Red Ginseng Pure Extract

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CheongKwanJang

Koreselect

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Overseas corporation Japan

Our Japanese subsidiary is securing future growth engines by actively fostering online platforms such as company-owned and consignment online malls. Our understanding of Japanese local business new channel businesses (drug stores, home shopping) allows us to show our potential in on- and offline channels through business collaboration with a variety of companies.

Date of entry
2011
Location
Tokyo, Japan
Major achievements

- 2011 Received plaque of appreciation from Ministry of Defense related to earthquake and tsunami in Tohoku

- 2017 Received Monde Selection* Silver Award (*Quality assessment agency founded in Brussels, Belgium)

Major Activity

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  • Participation in exhibitions every year
    2015 Selected as Korea’s representative product at 50th anniversary of normalizing of diplomatic relations between Korea and Japan
    2016 Launch of home shopping broadcast channel
    2018 CheongKwanJang royal customer tour
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Main products

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CheongKwanJang

Korean Red Ginseng Tablets

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CheongKwanJang

Korean Red Ginseng Extract Everytime

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CheongKwanJang

Korean Red Ginseng Extract

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CheongKwanJang

Hong Sam Won

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CheongKwanJang

Kang-Keon-Ryeok